How to Understand the General Price List (GPL)

How to Read It & Avoid Overpaying

Most families don’t realize they have the right to see exactly what a funeral will cost—before making any decisions.

Every funeral home is required to provide a General Price List (GPL), a document that breaks down all services, fees, and options. Yet in a time of grief, it’s easy to overlook what these charges mean—or which ones you can decline.

This guide will help you understand how to read a GPL, what you’re legally entitled to under federal law, and how to use this information to avoid unnecessary expenses and make informed choices. By law, all funeral homes must provide you with a general price list (GPL). The Federal Trade Commission (FTC) established this rule to ensure that consumers were given clear information about pricing when negotiating with funeral homes. Unfortunately, the ‘à la carte’ design of many funeral homes’ GPLs can make them quite daunting to decipher.

Key Takeaway: A General Price List (GPL) is a legally required document that every funeral home must provide. It itemizes all services and costs, allowing you to choose only what you need. Understanding the GPL can help families save hundreds or even thousands of dollars by comparing providers and avoiding unnecessary services.

What Is a General Price List (GPL)?

How to make sense of a funeral home GPL - General Price List.

A General Price List (GPL) is a standardized document that funeral homes must provide to anyone who asks—typically when you visit in person.

It includes:

  • Itemized pricing for all services
  • Available packages (if offered)
  • Required fees
  • Optional services and merchandise

The GPL ensures transparency, allowing consumers to make informed decisions.

Why the GPL Matters for Consumers

Understanding the GPL helps you:

  • Compare funeral home prices more effectively
  • Avoid bundled packages you don’t need
  • Identify mandatory vs optional charges
  • Stay in control of funeral costs

Without reviewing a GPL, families often end up paying for services they didn’t realize were optional.

What the FTC Funeral Rule Requires

The Federal Trade Commission Funeral Rule protects consumers by requiring funeral homes to:

  • Provide a GPL when requested (in person)
  • Allow you to buy only the services you want
  • Accept third-party caskets or urns
  • Clearly itemize all costs

👉 This means you are not obligated to purchase a package—you can choose only what you need.

How to Read a Funeral Price List (GPL)

Here’s a simple breakdown of common GPL items and what they mean:

GPL Item What It Means Typical Cost Can You Decline It?
Basic Services Fee Covers administrative and overhead costs $1,000–$3,000 ❌ No
Embalming Preserving the body for viewing $500–$1,200 ✅ Yes
Direct Cremation Simple cremation without a ceremony $800–$2,500 ✅ Yes
Viewing/Visitation Time for family and friends to gather before a funeral or cremation $300–$800 ✅ Yes
Funeral Ceremony A formal service held at a funeral home, place of worship, or other venue $500–$2,000+ ✅ Yes

Key Funeral Terms Explained

Here are some of the most important terms you’ll see on a GPL:

  • Basic Services Fee – A non-declinable fee charged by all funeral homes
  • Direct Cremation – A simple, no-service cremation option
  • Immediate Burial – Burial without a formal ceremony
  • Alternative Container – A simple container used for cremation instead of a casket
  • Cash Advance Items – Third-party costs (e.g., death certificates, clergy fees)

How Understanding the GPL Can Save You Money

The GPL is not just informational—it’s a powerful cost-control tool.

You can reduce expenses by:

  • Choosing direct cremation instead of a full-service burial
  • Declining embalming if no viewing is planned
  • Avoiding bundled packages
  • Holding a memorial service separately

Many families find that separating the disposition (cremation or burial) from the memorial service can significantly reduce costs.

Compare Cremation Prices & Providers

Funeral costs can vary significantly between providers—even within the same city. Taking time to compare options can help you avoid overpaying and find a service that fits your needs and budget.

With DFS Memorials Partners ~ US Funerals Online helps families research cremation options and connect with trusted, affordable providers nationwide.

👉 Find cremation services near you

Below are listed some of the main funeral service items listed in the GPL, explained in a little more detail ~

Direct Cremation

This is the simplest cremation option available, and this service is for those who wish to have the deceased cremated shortly after death. The fee includes: basic services, initial transfer of the deceased from the place of death to the funeral home, refrigeration of the body, and local transportation to the crematory (unless on-site). In addition, it may include a private family identification & the crematory fee, but these can vary between funeral homes. Do carefully check what is included.

Immediate or Direct Burial

This is the simplest burial option available, and it is for those who wish to have the deceased buried without a service shortly after death. The fee includes: basic services, initial transfer of the deceased from the place of death to the funeral home, private family identification, and refrigeration of the body. It will generally not include a casket, unless specified. A casket is not required by law.

If a very simple casket is selected and no embalming or additional services are rendered, a direct burial can be quite inexpensive.

Basic Services Fee/Professional Services Fee

This is the only non-declinable fee you will be charged by the funeral home. The service fee includes services common to all funerals, regardless of the specific arrangement. The fee covers the funeral director, staff, and overhead. It includes: consultation with family or the responsible party; staff and facilities responding to initial service requests; coordination of service plans with the cemetery, crematory, and/or other parties involved in final disposition; securing official documents and necessary registrations; and sheltering the deceased.

Transfer of remains to the funeral home

This is the fee for the collection of the deceased from the place of death to the funeral home.

Embalming

Embalming is not required by law (apart from certain cases or for public health reasons). Embalming may be recommended if you select certain funeral arrangements, such as a viewing. This fee includes use of the preparation room, as well as the professional services, equipment, and materials required to perform embalming.

Other Preparation of the Body

This fee covers the preparation of the deceased and includes: cosmetology, dressing, and casketing by professional staff. The funeral home may facilitate the family’s use of the facilities to help prepare the deceased.

Professional Care

This fee includes: washing and disinfecting of non-embalmed individuals. Use of Facilities, Staff & Equipment for:

Viewing

Viewings provide family and friends with the opportunity to pay their respects and offer condolences to your family. This fee includes the use of facilities and staff for viewing and includes charges for both the services of staff and the facilities used in connection with a viewing.

Funeral Ceremony / Memorial Service

Funeral ceremonies are commemorative services that feature the casket or urn. This fee includes use of the funeral home’s facilities and necessary staff services.

Graveside Service

Graveside services are held immediately before the burial. This fee includes the use of equipment and staff for a graveside service.

Use of Hearse/Automotive Equipment

Traditionally, special cars are used to transport the casket to the cemetery during burial services. You may be offered any or all of the following: a funeral coach or Hearse, a limousine, a flower car, a traffic control or lead car. Each may be charged at a fixed or hourly rate.

Shelter of Remains

The storage of the deceased, especially if refrigerated storage is offered.

Forwarding of Remains

This service is for those who wish to have the deceased transferred to a funeral home out of the area. The fee includes: basic services, initial transfer of the deceased from the place of death to the funeral home, embalming, local transportation (airline or shipping transportation charges not included), and transfer case.

Receiving Remains

This service is for those who wish to have the deceased transferred to a funeral home out of the area.

This is the fee the funeral home charges for receiving the deceased. The fee includes: basic services, care of the deceased, filing of local permits, and local transportation of the deceased to the cemetery or crematory.

Cash Advances

Cash Advances are third-party services and merchandise that the funeral home has to pay for upfront and will also pass this cost onto you before the funeral takes place. They include such items as: death certificate fee, cremation or burial permit fee, obituary notice, celebrant/clergy, music, crematory fee, cemetery fees, and funeral flowers.

Miscellaneous Items

These can include an array of ancillary products such as prayer cards, guest book, acknowledgment cards, memorial DVD, presentation plaque, temporary grave marker, crucifix, webcam hosting, online memorial, etc

Cemetery settings

There may be an additional fee if equipment is required for a graveside service. This can include items such as a tent, a carpet, chairs, and a lowering device.

For more information on funeral glossary terms, please see the other sections in our library that explain funeral terminology.

FAQs About Funeral Price Lists (GPL)

What is included in a General Price List?

A General Price List (GPL) includes itemized pricing for all funeral home services, including direct cremation, burial options, embalming, transportation, and merchandise such as caskets or urns. It also outlines any required fees and optional services so families can make informed decisions.

Can a funeral home refuse to give me a GPL?

No. Under the FTC Funeral Rule, funeral homes are legally required to provide a General Price List to anyone who requests it in person. This ensures transparency and allows consumers to compare prices before making arrangements.

What is the basic services fee and is it mandatory?

The basic services fee is a non-declinable charge that covers the funeral home’s administrative services, staff, and overhead. All funeral homes charge this fee, and it is typically included in every arrangement.

Can I bring my own urn or casket to a funeral home?

Yes. Funeral homes must accept urns or caskets purchased from third-party sellers without charging an additional handling fee. This right is protected under federal law and can help families save money.

What is the cheapest option listed on a GPL?

Direct cremation is usually the lowest-cost option listed on a General Price List. It involves a simple cremation without a formal viewing or ceremony, allowing families to arrange a memorial separately if they wish.

How can I use a GPL to compare funeral costs?

You can use a GPL to compare itemized prices between funeral homes, identify optional services, and avoid unnecessary packages. Requesting GPLs from multiple providers allows you to find the most affordable option for your needs.

Do I have to buy a funeral package from a funeral home?

No. You are not required to purchase a package. The FTC Funeral Rule allows you to select only the services you want from the General Price List, helping you control costs and avoid paying for unnecessary items.

Understanding the General Price List empowers you to make informed decisions during a difficult time.

By knowing your rights and reviewing itemized costs carefully, you can:

  • Avoid unnecessary expenses
  • Compare providers effectively
  • Choose arrangements that truly reflect your needs and budget

Additional Resources:

US Funerals ~ Funeral Planning & Cremation Cost Guides by State

DFS Memorials ~ Nationwide Local Licensed Providers Offering Affordable Options

Written by

I have been researching and writing about the death care industry for the past fifteen years. End-of-life services and experiences are topics most people avoid thinking about until they must face them. My work provides comprehensive and independent resources for families, explaining the workings of the funeral industry, the laws governing funeral practices, and the death care trends that impact consumers. With a BA in Cultural Studies, I bring a unique perspective to analyzing cultural death care rituals, complemented by a career background in Business Management. The death care industry is undergoing significant changes, which I find fascinating. The shift towards cremation services and the emergence of sustainable alternatives like aquamation and human composting are of particular interest. I am also intrigued by how technology is reshaping the funeral planning process and experience. I write for US Funerals Online and DFS Memorials LLC, and contribute to various forums and publications within the death care industry. Written by Sara Jayne Marsden-Ille, funeral industry researcher and co-founder of DFS Memorials. View her LinkedIn profile .